Evening & Weekend MBA Class Visit | MKTG-430 Marketing Management (Chicago)

Monday, July 11, 2022 at 5:30 PM until 9:00 PMCentral Daylight Time UTC -05:00


Evening & Weekend Admissions Office
339 E Chicago Ave Fl 2M
Chicago, IL 60611
United States

Julie Hennessy
Clinical Professor of Marketing

Marketing Management 
This course takes an analytical approach to the study of marketing problems of business firms and other types of organizations. Attention focuses on the influence of the marketplace and the marketing environment on marketing decision making; the determination of the organization's products, prices, channels and communication strategies; and the organization's system for planning and controlling its marketing effort.

Registration is no longer available because the registration deadline has passed.